Lucy Wurstlin (@lucywurstlin) is the new Digital Commissioning Manager for 4iP in the Yorkshire and Humber. 4iP is a major new initiative announced as part of Channel 4‘s Next on 4 strategic blueprint. A collaboration between Channel 4, regional development agencies and funding partners from around the UK, 4iP will invest up to £50m to stimulate public service digital media (beyond television). In plain English, that means supporting great ideas from existing and new talent throughout the UK, for websites, games and mobile services which help people improve their lives. Through the partnership of Yorkshire Forward and Screen Yorkshire up to £10m will be invested in ideas from Yorkshire and Humber. To join the regional network visit tinyurl.com/whippetwire.

Lucy has worked in a digital and creative sector development capacity for over 15 years most recently as Director of the Melt investment programme in South Yorkshire working with Channel 4, BBC and Orange and as Creative Industries Development Manager for SWRDA.