Jennifer O’Grady (@jenniferogrady) has been at the forefront of the PR scene in Manchester, scooping up awards for great work in PR, events and marketing.
In 2008, she launched Democracy PR, a new agency created to blend traditional PR skills with social media opportunities. Their approach delivers clients creative, reputation making campaigns that embrace the power of a brand’s democracy to deliver accountable results.
She speaks on how to use PR skills to manage your own personal profile online, offers practical tips on how to protect yourself against risk and showcases some examples of those who get it right (and those who get it spectacularly wrong).